MyBlogSG.com » NTI http://myblogsg.com My Thoughts on Wat's Up Around Me Tue, 22 May 2012 14:24:58 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Google SMU Get NTU http://myblogsg.com/google-smu-get-ntu/ http://myblogsg.com/google-smu-get-ntu/#comments Thu, 20 Mar 2008 09:45:50 +0000 Wassup http://wassup.myblog.sg/2008/03/20/google-smu-get-ntu/

Singapore Management University (SMU) students not too happy about Nanyang Technological University (NTU) buying the keyword smu at Google Sponsored Links. Read the SMU student’s blog post here.

NTU sponsored link using keyword smu

I think NTU is just wasting taxpayers’ money.

NTU is paying at least US$0.40 per click for the keyword smu. I know because I bid > US$0.40 to place a sponsored link to this blog post and only got a second place.

How much did NTU pay for SMU

 

SIM & “singapore management university”?

You may realize that SIM ad appears when you search for singapore management university. That’s because SIM bid for the keyword management using broad search.

[Update 26 March 2008]

NTU Explanation

NTU replied to the Sponsored Links Ad fiasco to bloggers:

The impression I get from the so-call reply… “its not our fault, its the problem with Google’s dynamic ad copy feature”.

Then don’t use Google AdWords or get a more responsible Google reseller.

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