Read about the Free SEO Starter Guide at the Blogopreneur this morning via Google Alert. It was a short post by Kian Ann. Since he highly recommend it and it’s by Google, I have to go download and print a copy of this free SEO ebook.

This is a basic SEO guide and I think it’s a must-read for everyone, not just webmasters and web designers.

Because it is such a short guide, only 22 page, there is no table of contents or organized in chapters.

So I have taken to time to list out the main points of this very useful and important SEO Guide by Google.

1. Create unique, accurate page titles
2. Make use of the “description” meta tag
3. Improve the structure of your URLs
4. Make your site easier to navigate
5. Offer quality content and services
6. Write better anchor text
7. Use heading tags appropriately
8. Optimize your use of images
9. Make effective use of robots.txt
10. Be aware of rel=”nofollow” for links
11. Promote your website in the right ways
12. Make use of free webmaster tools**
13. Take advantage of web analytics services**
14. Helpful resources for webmasters**

Click here to download the SEO Guide in PDF.

Google Using Viral Marketing to Promote its Services

Did you read the last 3 heading in the above list?

They are promoting Google services!

What a smart way to promote your services by giving away a small little SEO guide book.

Isn’t that viral marketing in action?

The monthly unique visitors to MyBlog.SG had exceeded 10,000 since August 2008. Traffic is mainly generated by posts in this blog wassup.myblog.sg. And the top 3 posts which pull in the most traffic are:

• Samsung Omnia
• PC Show 2008
• Asus F8V & Asus F6V

For the month of October 2008, HDB Resale Price was also contributing a significant amount of traffic.

As always, the post on How to Change Stumbleupon Password has been popular with many Stumbleupon users who had difficulty remembering the default password.

For those who want to learn how to make their blogs popular with search engines, go attend the Blogging Workshop conducted by Finggle.

Do you know what are the most common misconceptions in Web analytics?

Here’s the list of the 7 Web Analytics Sins:

Sin #1: Simple Visitor Counts
Learn the factors that can potentially skew visitor data.

Sin #2: Search Term Popularity
Understand why marketers must concentrate on the quality of visitors a keyword delivers, rather than the quantity.

Sin #3: The Linear Funnel
Learn the reasons why traditional sales funnels can lead to dangerous assumptions.

Sin #4: Data Overload
Know why it’s important to be able to separate interesting information from actionable information.

Sin #5: Relying on Absolute Number
Understand the reason why it’s more important to concentrate on trends instead of absolute numbers.

Sin #6: Relying on Top 10 Lists
Learn how getting stuck in your top 10 referrers can cost you long tail opportunities.

Sin# 7: Technicolor Report
Understand the reason why the way that information is displayed can have a huge impact on ease of use and perception.

To find out more how to avoid the above 7 common errors in Web analytics, download the free white paper:

7 Web Analytics Sins, and How to Avoid Them

I have the feeling that this white paper is targeting Google Analytics!

What do you think?

“They came, they puke, they left.”

Watch this video on Google Analytics Bounce Rate and see why it is probably the most important metric in Web analytics.