Wrong Wind for RSAF

An apparent AdWords campaign went wrong for the Republic of Singapore Air Force or RSAF recruitment drive. Blogopreneur suggested the probable relationship between MSI Wind and RSAF: MSI Wind => Gadget => Technology => Air Force => Career

SEO and German Beer at Pubcon 2008

Methink SEO and beer go well together. And one of the ways to get Matt Cutts to talk is to feed him with jugs of German beer. Is that what happened at Pubcon 2008 when he was interviewed by WebProNews?

eBay Workshop by Mark Yoong

I am posting this as I’m attending the eBay Workshop by Mark Yoong. The morning session was fantastic – it really opened my eyes on eBay selling. Oh, yes! the training place is pretty high-tech – look at all those projectors and screens. It’s lunch break now and the food tastes really good…

Online Flower Delivery in Singapore at #6

Three days after I wrote the keyword case study on online flower delivery in singapore vs flowers, the blog post made it to the 1st page at #6. So it’s proven that it is easier to get ranked for longer keyword phrase.

Online Flower Delivery in Singapore

When helping a Singapore florist to optimize his site. I asked if we should target online florist Singapore or online flower delivery in Singapore. And he said flowers. But, that’s wrong and I’ll tell you why.

SMX Singapore – Search Marketing Expo

Search Marketing Expo or SMX Singapore was held on 13 & 14 Oct 2008 at the Suntec Singapore. I was invited to speak on search engine optimized copywriting. Honestly, it wasn’t a difficult topic – just that I’m not used to speaking for only 25 minutes.